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Post by account_disabled on Mar 11, 2024 3:13:31 GMT -4
Marketing strategies are a complex and detailed plan that combine market analysis, target identification, definition of objectives and development of tactics to achieve these objectives. The activities and actions that can be carried out are multiple and integrated such as: social media marketing, email marketing, content marketing, marketing automation, ADV campaigns, just to name a few. Market Analysis and Target Identification The first step in creating a marketing strategy is market analysis. This process involves in-depth study of the industry, competitors Chinese UK Phone Number List current trends. It is essential to understand the landscape in which you operate in order to identify and understand your target market, i.e. the specific group of consumers to whom you intend to address your products or services. Clearly defining the target is essential, as it allows you to personalize communication and offers to respond to the specific needs and desires of that group. To develop market analysis it is essential to take into consideration the channels used by users (potential target) to search for products or services similar to ours. The analysis of competitors must take into consideration their online channels, both web and social. For example, if our Buyer Personas are young people aged 18 to 25, it will be essential to create a social strategy and monitor channels such as TikTok.
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