Post by account_disabled on Jan 10, 2024 6:29:32 GMT -4
Of course, that doesn't mean it's wrong. There is a point that would be good to think about a little more, so let's talk about it. Are the newsletter open rates and click-through rates good enough? In the article, I mentioned that there are some things that cannot be known from average values. The same goes for this question. Here we will think about the various variables included in the average value.
“On average, newsletters sent on Friday have a high open and click-through rate” or “Newsletters sent on Monday have a low open and click-through rate” mean “If you send a newsletter on Friday, will be high” or “If you s Whatsapp Number List end a newsletter on Friday, the open and click-through rate will be high.” This cannot be said to be the same as saying, “If you send a newsletter to , the open and click-through rates will be low.” Stevie 2023 Email Marketing Report Open rate and click rate indicators by day of the week and frequency Stevie 2023 Email Marketing Report Open rate and click rate indicators by day of the week and frequency Newsletters that have a high open rate no matter what day of the week they are sent may have decided to send the newsletter on Friday according to the sender's schedule, which may be why the data on Friday is high.
Conversely, there are far more newsletters sent on Mondays than on other days of the week, but among them, there are many newsletters with low open and click-through rates, which may be why the overall average appears to be low. Also, even if newsletters sent on Fridays so far have had high open and click rates without any special factors, it is difficult to guarantee that the same results will be obtained when newsletters are sent to our subscribers in the future.
“On average, newsletters sent on Friday have a high open and click-through rate” or “Newsletters sent on Monday have a low open and click-through rate” mean “If you send a newsletter on Friday, will be high” or “If you s Whatsapp Number List end a newsletter on Friday, the open and click-through rate will be high.” This cannot be said to be the same as saying, “If you send a newsletter to , the open and click-through rates will be low.” Stevie 2023 Email Marketing Report Open rate and click rate indicators by day of the week and frequency Stevie 2023 Email Marketing Report Open rate and click rate indicators by day of the week and frequency Newsletters that have a high open rate no matter what day of the week they are sent may have decided to send the newsletter on Friday according to the sender's schedule, which may be why the data on Friday is high.
Conversely, there are far more newsletters sent on Mondays than on other days of the week, but among them, there are many newsletters with low open and click-through rates, which may be why the overall average appears to be low. Also, even if newsletters sent on Fridays so far have had high open and click rates without any special factors, it is difficult to guarantee that the same results will be obtained when newsletters are sent to our subscribers in the future.